Core Services
Ad Tech & MarTech Consultancy
- Strategic audits of ad tech stacks and vendor ecosystems
- Guidance on identity, data privacy, and measurement frameworks
- Support for programmatic transformation and infrastructure modernisation
Market Entry & Development Strategy
- Market development consulting for tech firms seeking international expansion.
- Market access strategies & execution for the APAC & MENA regions.
- Product Localisation and sales channel development
- Commercial playbooks and GTM execution for overseas and scale-up tech companies
Sales & Revenue Consulting
- Interim and fractional Chief Revenue Officer (CRO) services
- Sales diagnostics and pipeline optimisation
- High-performance team design and enablement
- Revenue operations and process improvement
Platform & Business Model Innovation
- Unlock new revenue opportunities from existing platforms
- Conceptualise and develop new products or businesses from existing product & technology stack.
- Strategic repositioning and monetisation pathways for under-leveraged tech assets
Data Activation & Identity
- Activate 1st-party data through enrichment, segmentation, and targeting
- Tokenisation of CRM and behavioural data linked to universal IDs (e.g., Liveramp, ID5, UID2)
- Enable programmatic personalisation and addressability at scale